If you are a businessman and you tend to have a flourishing offline business then know that you are not unknown to the world. However, the techniques to draw the audience towards can vary altogether. Because having your online store can help you surely attract potential customers at a greater level. Not just that but you’ll also be able to control their shopping experience and increase business via instagram.
The question that might come to your mind is how Instagram can help us in growing our online business. The answer to that is according to the Hootsuite page their studies show that about 75.3 percent of people tend to use Instagram to promote their business.
Why only Instagram? As Instagram has more than 1 billion monthly active users not just that but around 500 active users daily. More than 100 million pictures get uploaded by people of varying brands to promote their business and they end up having 4.2 billion likes.
Furthermore, Instagram is extremely important and famous amongst teens and approximately about 73 percent of them believe that it is the best way to promote their brand and make their brand visible to a wider audience. About 90 percent of real Instagram followers Australia follow at least one brand.
It’s not like the customer benefits from the product. If you are interested in using the Instagram strategies that you got to have an Instagram business account or even an Instagram creator account. But if you already have one then you can jump to the further mentioned tips that will surely help you in achieving your goal. As a businessman who wishes to promote his or her business online via Instagram then your main aim should be how to drive traffic towards your online store.
For that you need to understand that there are three types of audiences that you shall be aiming first are the people who are aware of your brand, second are the people who are in search of the product that your brand is offering. Last but not least are the people who are the ones that might want the brand if they get to know about your brand. If you are aware of this then you can easily divide your time and efforts to attract all kinds of audiences to your brand.
In order to deal with the first category, you should have direct contact with them via emails or DMs that might help you connect with them in a way that would strengthen the bond and build the trust that your brand requires. As for the second one you need to come up with innovative ways that would help them and make your product visible to them so that they end up liking your brand. And for the third one, you need to find ways that might create brand awareness.
So we have jotted down some of the tips that might help you in marketing your online business via buy real Instagram followers the easiest method:
Generate an impressive and eye-capturing profile.
People who are unaware of your brand or the ones who would be judging your brand on the basis of how visually appealing your posts are. Then you surely want to pay special attention to what kind of images you are posting on your online store.
The first thing that you need to make appealing is your bio. It should be short yet full of information, particularly about your brand. Instagram only allows you approximately 150 words thus you need to be careful with your words. Be precise about what you offer in addition to this try adding the shop button on your profile so that the potential customers can buy instantly if they tend to like something.
Using hashtags can also be an effective way to highlight and promote your online store. Furthermore, try to make your profile as professional as possible try having some sort of theme.
Strengthen your hashtag and caption game
One of the easiest ways to enhance engagement on your online store is to use hashtags. Around 70 percent of the hashtags used are branded. Instagram allows its users to search whatever they need with the help of these hashtags. It has also been visible that one posts generate about 12.6 percent more engagement on this platform.
You can post like 30 hashtags for one post but using 11 hashtags for one post has been proven the best. You need to be careful while you are posting them do not post any hashtag just because it’s trending or is famous.
Try enhancing your organic presence
If you have an online business then you would want to take the opportunity of enhancing your digital engagement. One of the simple ways to make use of it is by giving some extra love to your social media.
Not just other effective ways can be opting strategies like hosting giveaways, working with influences, using the appropriate hashtags opting of these can be an all-rounder. Try boosting your post frequency. And if you are someone who is already famous and known to a wider audience with hundreds of followers then all you got to do is polish your strategies a bit more.
Generating interesting and user-generated content
If you wish to bring traffic to your site then coming up with great content is one thing you should be aiming for. In addition to this generating great content would definitely provide helpful information that would also strengthen your position as an authoritative voice.
Try advertising on social platforms
Social media is one of the best places to advertise your online store as the majority of the people are spending their maximum time here. Thus if the wider audience is spending their time on Instagram then you should be focusing on diverting your efforts here.
Upgrading your online store via Instagram can sound hectic or daunting especially if you are going slow and steady step by step. But if you wish to win the race then you need to be consistent and patient. Just try using some of the Instagram strategies that would boost your engagement for your online business.
