Starting your journey in Singaporean production houses is not a one-person show. Read about How to Launch a Futuristic Production House.
If you have some investment in your hands and you’ve always been dreaming of launching your production house in Singapore – there’s no better time than today to do it and no better year than 2021.
Starting your journey in Singaporean production houses is not a one-person show. If you are planning to start all by yourself – it is a great and cost-effective way to make a start and pick up small projects, but as you step up the ladder, it is not really going to be the same you’ve started.
A point will come in your career where you will need more – people, equipment, space, investment, and everything in-between.
Considering the rapid growth in this industry, you will have to expand in every way to cater to clients.
So, for individuals and newbies who are taking the leap of faith and planning to invest in a video agency, I share some tips to build a futuristic studio in the 2020s. My guide will enable you to make amendments and grow with time easily.
Start with a solid plan.
Having a solid business plan will allow you, your potential team, and your company to grow by manifolds. From equipment to team expansion, you should know your next move and prepare for it at least three months in advance.
Let’s say if you’re aware that you’re going to get a great offer from a client in the future, and you’re confident about it, you should start planning it from different angles. You should know how many people you’ll need to execute the project, what equipment will be required, how much space you’ll need, and other such things.
Get the basic and latest equipment.
When I say ‘get the’ basic and latest equipment, I really mean to get it from hand-me-down markets and not actually buy it. Ask around on the internet, and you will surely find people who are selling their equipment in mint and slightly used conditions.
At this point, I would suggest that you should begin asking people who you already know in real life from work or family. You can also contact people or companies who upgrade their equipment and look for someone who would buy their old ones.
Get an expert involved and let them check thoroughly. It is best if you get some warranty like an exchange or return offer. Remember that negotiation and being smart is the key if you really want to build a futuristic studio.
Rent a space that aids your growth
It’s great if you’re opening up your studio in your living room, garage, or spare space in your house. If not, then you should rent a space that allows you to grow rather than limit you.
Don’t go for places with leakages, noisy neighbors, or a gloomy atmosphere. They might be cheap for now, but they would not support your growth and increasing needs in the future.
And, let’s be honest, nobody would trust a startup that’s opening in a shady place no matter how greatly you convince the client. Even if you’re going on fully virtual contacts and team, your space should be accommodating enough not to stop you from planning big things.
Cultivate an online presence via web and social media
It is essential to have an online presence if you’re planning to build production houses Singapore that are sustainable and futuristic.
As you already know that anything online is believable. So, investing in a website and cultivating a strong online presence via social media platforms is crucial for building a production house in the 2020s.
Many platforms can help you build a simple and dynamic website. You can customize it as per your needs and change it as much as you want in the future.
I completely understand that building a website is a big project and needs time, so you instead start from a social media platform like Facebook. It is easily manageable, and everyone uses it.
Finally, the best thing about social media is: you’ll not have difficulty understanding how it functions.
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